So how to sell clothes online? Aside from Ebay, specialist fashion resale websites are a relatively new concept. However, because competition has fired up quickly, we're already spoilt for choice. Well, a so-called investment buy can really prove its worth when your taste changes—including those lime-green Prada wedges you only wore once. One woman's gold really is another woman's treasure when it comes to fashion. Chances are there will be someone in a fishing village in Italy (or a mother of two in Kent) who just has to have them.